Our work / Brand, web & visual communication / MarketGO
Identity + web
MarketGO
Identity, website and communication materials for a marketplace-management agency – the site now drives 90% of inbound clients.
- Client
- MarketGO (marketplace agency)
- Year
- 2021
- Direction
- Brand, web & visual communication
- Format
- Identity + web
- Tags
- Branding · Web · B2B
- 90%of client inflow via the website
- 70–80%of total revenue
- +40%conversion after landing redesign
Project
Brand identity, website design and communication materials for an agency that runs stores on online marketplaces.
Role
Art direction, identity, website design, brand guidelines.
hice. created the corporate identity and a comprehensive brand guide, designed the company website and supporting materials, and oversaw the brand going forward.
Websites and landing pages
- Designed a website that became the leader in its niche, ranking first in Yandex and Google for target queries about managing marketplace stores.
- Strong search indexing reflects high usability and long time on site.
- Today the site generates 90% of all client inflow, accounting for 70–80% of the business's revenue.
“I'd single out Igor's ability to dig deep into a task and propose unconventional solutions. Igor 'hears the business' rather than just making pretty pictures. After he redesigned our internal landing page for one line of business (marketplaces), conversion rose by 40% – which effectively turned around the economics of the whole business and made that line our core one. I'd also note his reliability and commitment: always reachable and ready to resolve any issue quickly. That builds trust and makes a long-term relationship easy.”
— Head of the company
